FOR THE FIRST TIME EVER THE INFAMOUS RED HOT
MOVEMENT LANDS IN LA
On Thursday 6th December, Red Hot will take over Chi Chi LaRue's
in West Hollywood turning the store into a ginger emporium for the launch of their new Red Hot One Hundred underwear collection.
🎁 PERFECT GINGER GIFTS
▢ The debut underwear collection showcases the brand’s iconic logo on a 1.5 inch elasticated waistband and is available in three styles: TRUNK, HIP BREIF and JOCK in three colours: 🔵⚪️⚫
The ultra sexy range is designed from the bottom up, made from super soft, luxury stretch cotton with a bigger, more comfortable pouch.
The collection will be available exclusively at Chi Chi LaRue's
for a limited time ahead of the global launch during Fashion Week in early February. This is a chance to get a piece of the action pre-launch and a perfect opportunity for that unique Christmas present🔥
In 2014, the Red Hot exhibition landed in New York generating unprecedented global media attention, with articles in the The New York Times, The Washington Post and the New Yorker and guest appearances on television shows ‘Watch What Happens Live’ with Andy Cohen and Conan O’Brien’s TBS Talk Show.
Now in its 6th year, the Red Hot movement hits L.A, bringing together America’s hottest ginger jocks in one outstanding 2019 calendar shot at Muscle Beach.
▢ Join British photographer Thomas Knights
and the Red Hot American Boy calendar models for an exclusive preview of the debut Red Hot underwear collection and calendar signing.
▢ RED HOT C**KS AND B**TS 2019 CALENDARS ALSO AVAILABLE IN STORE
▢ AFTER PARTY FROM 10PM AT The Abbey | West Hollywood
692 N Robertson Blvd, West Hollywood